Article III - Purposes

Section 1. The purpose of the Association, as permitted by law, is to generally promote the development and growth of technically qualified, value added, independent Automation solution providers in the automated industrial control market by providing:

• Market Awareness: To promote market awareness of the benefits to both customer and supplier through value added control resale Organizations.
• Mutual Understanding: To establish better understanding of the capabilities, requirements and role responsibilities of automation solution providers, representatives and manufacturers of Industrial Automation Products.
• Member Association Standards: To develop an awareness of the benefit of certain value added services associated with sales of Industrial Automation Products.
• Cooperative Problem Solving: To encourage membership cooperation in solving common business problems often unique to Industrial Automation solution providers.
• Share Resources: To establish an effective reference for members concerning quality control products, problems and opportunities.
• Membership Education: To promote education programs and activities for members that help increase their customer service effectiveness, business efficiency, growth and profitability.
• Product Development To help manufacturers develop better products by making them aware of changing customer requirements and resulting new market potentials.